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1.The Business of WiMAX




 The Business of WiMAX

The Business of WiMAX

Product Description
WiMAX holds great promise for the future of broadband communications.

Companies and consumers are increasingly dependent on broadband and are committed to taking broadband to the next level with mobile broadband or 802.16e, the WiMAX standard. The Business of WiMAX offers a complete guide to this exciting technology, addressing the critical issues surrounding WiMAX and its future. The author discusses the need for the technology, before explaining its architecture and deployment, modulation technology, wireless standards, spectrum issues, and network topology.

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2.Measure What Matters to Customers Using Key Predictive Indicators


Measure What Matters to Customers Using Key Predictive Indicators

Measure What Matters to Customers Using KeyPredictive Indicators

Product Description
Measure What Matters to Customers reveals how to capitalize on Key Predictive Indicators (KPIs), the innovative measures that define the success of your enterprise as your customers do. If you want to increase your company’s profits by working smarter, this is the book for you.

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3.Bounce!: Failure, Resiliency, and Confidence to Achieve Your Next Great Success


Bounce!: Failure, Resiliency, and Confidence to Achieve Your Next Great Success

Product Description
Conventional business wisdom tells you that there’s always something to learn from failure. Not true, says Barry Moltz. Sometimes, failure just stinks. Bounce! explains how success and failure are simply normal outcomes in the regular lifecycle of a business and that process over the long term matters far more than individual outcomes. This book shows you how to build a business that can “bounce” through these cycles for long-term success. If you run a business, better make it Bounce!

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4.The Economics of Banking


 The Economics of Banking

The Economics of Banking

Description: The Economics of Banking describes and explains trends and operations in banking within an accessible microeconomic framework. It incorporates theory with the practical aspects of banking so as to set banking within the economics paradigm. A primary section on trends within banking leads on to chapters on the microeconomics of banking, market structure and regulation. The overall objective is to provide a mathematically accessible microeconomic context that will help students understand and analyze trends and operations in banking

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4.To The Edge: Entrepreneurial Secrets from Britain’s Richest Square Mile


 To The Edge: Entrepreneurial Secrets from Britain’s Richest Square Mile

To The Edge: Entrepreneurial Secrets from Britain’s Richest Square Mile

Product Description
If you are not living on the edge, then you are taking up too much room

Think of the richest square mile in Britain and your thoughts turn to The City of London or Chelsea. In fact, a small village in Cheshireis home to more millionaires per square mile than anywhere else in Britain. It is a place where one-in-twenty houses sells for more than £1 million, 20% of the residents enjoy a seven-figure income and in an index of ‘poshness’ Alderley Edge scored 136 out of a maximum 137.

The media like to focus on the glitz and the glamour, an image of a shallow nouveau riche. But that is not the real story. The entrepreneurial spirit is concentrated in these streets like nowhere else in Britain. These are self-made people, entrepreneurs with amazing stories of triumphs,

tribulations, disasters and incredible recoveries. There is another side to Alderley Edge and the ‘Golden Triangle’, one that the outsider would not necessarily see…

PRAISE FOR TO THE EDGE

‘Malcolm McClean has an incredible knack for uncovering those small insights which can make a big difference. In this inspirational book he gets inside the minds of wealth creators as only he can. These are the people that drive our economy. Their quirky, unusual and sometimes extraordinary way of looking at the world is one which we should embrace.’ –Lord Mawson OBE, Founder the Water City Group & President of CAN

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5. Due Diligence: Planning, Questions, Issues

 Due Diligence: Planning, Questions, Issues

Due Diligence: Planning, Questions, Issues

Book Description

This book will save business buyers and investors time and money by presenting practical and comprehensive information on how to plan, organize, and conduct a due-diligence business investigation.

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6.Marketing to the Social Web: How Digital Customer Communities Build Your Business


Marketing to the Social Web: How Digital Customer Communities Build Your Business

Marketing to the Social Web: How Digital Customer Communities Build Your Business

Product Description
An updated and expanded Second Edition of the popular guide to social media for the business community

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than atthem. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, Second Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion. Author and social media guru Larry Weber describes newly available tools and platforms, and shows you how to apply them to see immediate results and growth.

Rather than broadcast messages to audiences, savvy marketers should encourage participation in social networks to which people want to belong, where dialogue with customers, and between customers, can flourish. in Networking sites like MySpace, Facebook, and even Flickr are the perfect forums for this dialog; this book shows you how to tap into this new media.

In addition to the tools and tactics that made Marketing to the Social Web a critical hit among marketers, this second edition includes three entirely new chapters that cover recent changes in the field. These new chapters describe how Facebook will monetize its business and one day surpass Google; how companies can measure the influence and effectiveness of their social media campaigns; and how marketing to mobile social media will grow into an effective practice in the near future.

Marketing must reach out into new forms, media, and models. Marketing to the Social Web, Second Edition presents an exceptional opportunity to use these new tools and models to reach new markets, even in today’s fragmented media environment.

Larry Weber has spent the last three decades building global communications companies, including Weber Shandwick Worldwide and the W2 Group. He is also the founder and Chairman of the Massachusetts Innovation and Technology Exchange, the nation’s largest interactive advocate association.

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7.Lifespan Investing: Building the Best Portfolio for Every Stage of Your Life


 Lifespan Investing: Building the Best Portfolio for Every Stage of Your Life

Lifespan Investing: Building the Best Portfolio for Every Stage of Your Life

Product Description

The wisest investors don’t waste time trying to capitalize on current market trends for short-term gains; rather, they focus on making their wealth grow over a lifetime.

In Lifespan Investing, veteran trader Clifford Pistolese reveals a long-term investment strategy designed to maximize the amount of wealth you will accumulate over the course of your life. Based on investment portfolios that deal with traditional stock market cycles, his age-based investment management plan shows you how to take full advantage of the market opportunities that will allow you to build truly outstanding profits.

Drawing upon his vast experience, Pistolese shows you how to perform the research needed to find and evaluate potentialinvestments. He provides the tools you need to:

  • Set your financial objective for retirement and select investments to meet your goals
  • Identify the current market phase-one of the keys to investing successfully
  • Know when to buy, how long to hold, and when to sell
  • Rebalance your portfolio to make it appropriate for each stage in your life
  • Multiply your assets over your lifetime

Pistolese presents three different portfolios as models for each type of market phase. You’ll see how to use an aggressive strategy to make superior capital gains in bull markets, implement a defensive strategy to preserve those gains during bear markets, and create a strong income flow during range-bound markets. You’ll also discover how to diversify your portfolio among different types of investments to better control your level of risk.

Competent guidance and disciplined effort are the keys to achieving wealth and sustaining it throughout your lifetime. Lifespan Investing offers the first; by bringing the second, you will build the fortune you desire to enjoy in your future years.

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8. Corporate Governance in Banking

Corporate Governance in Banking

Product Description
Recent corporate scandals, together with the effects of globalization, have led to an increasing interest in corporate governance issues. Little attention has been paid, however, to international laws and recommendations dealing with corporate governance in banking from a global perspective. This impressive international set of expert contributors – academics, practitioners and regulators – remedy the lack of attention by examining the various issues and concerns of this important topic.The regulation of corporate banking and accounting is increasingly promoted through various international bodies. Against this background, the contributors explore aspects of corporate governance in banking from a global perspective: bank regulation and activity expansion in the US, board structure, community banks, the Enron and WorldCom corporate governance failures, a survey of characteristics of the top 100 world banks, as well as case studies of Australian, German and Hungarian banks. Scholars, regulators, and those on the boards of financial institutions will find the analysis of this understudied area of great interest.

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